【Alexion Japan】Associate Director, HPP Marketing, Genetic and Metabolic Disorders Business Unit
Job Description
Position Summary
The Associate Director, HPP Marketing, will be responsible for the all marketing activities of STRENSIQ brand in Japan working closely with HPP Brand Lead and other stakeholders. S/he will own the development and execution of strategy including disease awareness, patient diagnosis, branded communication, peer-to-peer programming, and non-personal promotion. This is a highly strategic role that requires seasoned commercial acumen, scientific curiosity, and growth mindset. The role also requires close collaboration with Sales, Thought Leader Liaison, Medical Affairs, and other internal functions.
Principal Responsibilities
• Serve as a product manager and align the organization behind brand vision
• Set the strategic direction for the brand and achieve its revenue targets
• Continuously cultivate deep market and customer insights to enhance the strategy
• Drive all aspects of marketing programs and tactics from design to execution