Job Description
Summary
The Commercial Strategy & Promotions Specialist will support the development of customer investment strategy and tactical trade promotion optimization recommendations within core and/or seasonal product lines for Sales teams supporting all customer base. The Specialist will also execute complex analyses that support SRGM Trade leads in creating and implementing enhanced promotional strategies for Hershey's Mexico portfolio. This role requires strong collaboration with Sales, Demand Planning and Marketing to help achieve Hershey's ambition of a best-in-class Revenue Management function.
Responsibilities
20% – Execute complex and comprehensive analyses to support national and/or channel-level promotion strategies that deliver on Mexico portfolio/brand business objectives. 10% – Evaluate Mexico promotional events and analyze market insights to recommend deeper channel/customer-specific initiatives. 30% – Work directly with Mexico Sales teams and Sales Fi...