Job Description
Analyst, Creative Analytics
Studio/Department Blurb: The Office of the CXO drives effectiveness across the EA Experiences organization with a focus on business operations, fan intelligence, and technology solutions. Within this group, the Fan Intelligence team delivers insights that deepen understanding of player behavior, audience trends, and engagement across EA’s portfolio. We partner with franchise and marketing teams to connect audience insights with content and creative performance.
Impact
Impact You will analyze creative performance data alongside player and audience insights to guide content strategy, media investment, and franchise decisions.
Responsibilities
- Query and analyze datasets across player, media, and social channels
- Evaluate performance of trailers, campaigns, and creator content
- Build dashboards to track creative and audience engagement metrics
- Combine player and marketing data ...