Job Description
Brand ManagerMain objective: To create the world's best play experiences for consumers and their families in a sustainable and profitable way.The brand manager is responsible to implement marketing activities that increase brand value, awareness, market share and profitability by analyzing data, conducting research and developing omnichannel go-to-market approaches with portfolio, channel, pricing and promotion strategies aligned with Regional Marketing team.The brand manager is responsible for ensuring that the product lines that fall under their domain resonate with consumer/shoppers to reach company's objectives in terms of sell out and operating profit.
% of TimeMajor Responsibilities25%Design, implement and control the execution of the marketing plans in order to meet the objectives of sell out, sell thru, market share, net sales and profit aligned with global vision and Regional leadership.30%Data analysis and planning for accurate decision making according to market needs...