Job Description
Position Summary
Senior Analyst, Program Management will oversee the day-to-day operations and member experience within our Spark Community Panel (Insights/Market Research Panel), a key part of the Customer Perception/Scintilla platform. This position is critical for maintaining a positive and respectful environment, driving community growth, and supporting an expanding member base as the Spark Community grows. Before the Spark App launches, they will develop and implement a recruitment strategy to reach target panel size and demographic balance. After launch, they will continue recruitment, foster member engagement, manage reward distribution, and address member concerns efficiently. Responsibilities include coordinating e-gift card and reward disbursement, tracking incentives, and monitoring metrics like churn and opt-out rates to maintain a healthy community. They will also oversee onboarding, moderate discussions, and ensure transparent governance and consistent pro...