Job Description
The individual will be responsible for driving product strategy, market competitiveness, product launches, sales enablement, and category growth. The role requires a deep understanding of market trends, customer needs, competitor offerings, and product positioning to support business objectives and enhance market share.
Key Responsibilities
Product Launch & Product Training
- Plan, organize, and ensure effective execution of product launch meetings and product counselling sessions for both new and existing products.
- Facilitate knowledge transfer and product awareness across sales and business teams.
- Develop and deliver product presentations, training materials, and product communication tools.
Market Research & Go-to-Market Strategy
- Conduct SWOT analysis, market assessments, and Go-to-Market (GTM)studies for existing and new product categories.
- Evaluate market opportuni...