Job Description
We are seeking an innovative and results-driven Digital Marketing & AI SEO Specialist to enhance our online visibility and drive organic traffic using both established digital marketing principles and cutting-edge Artificial Intelligence (AI) technologies. The ideal candidate will be a data-driven strategist, proficient in using AI to streamline SEO tasks, gain deeper consumer insights, and future-proof our digital presence across evolving search and AI platforms.
Key Responsibilities:
- AI Search Optimization (AEO): Develop and execute strategies to enhance visibility and citations in AI-driven search environments, including Google's AI Overviews, Perplexity, and other Large Language Models (LLMs).
- Keyword Research & Analysis: Utilize AI-powered tools for comprehensive keyword research, competitor analysis, and to identify new content opportunities and emerging search trends.
- Content Strategy & Optimization: