Job Description
Drive data-driven storytelling as a Senior Analyst with McCann Canada. Utilize analytical expertise to optimize marketing strategies and enhance campaign performance for diverse clients across digital channels.
In this integral role, you’ll join the Digital Solutions team at McCann Canada with extensive experience (5-7 years) in analytics or measurement-focused client services. Your skills will be key in analyzing multi-channel performance data, developing concise dashboards with Google Looker, and translating complex data into actionable insights. Collaborating with teams to improve business outcomes will also be essential.
Key Responsibilities:
• Analyze performance data across web, email, app, and social channels
• Develop dashboards using Google Looker for clear reporting
• Implement analytics tags in collaboration with development teams
• Provide optimization guidance based on digital tactics
• Communicate insights to inform ...
In this integral role, you’ll join the Digital Solutions team at McCann Canada with extensive experience (5-7 years) in analytics or measurement-focused client services. Your skills will be key in analyzing multi-channel performance data, developing concise dashboards with Google Looker, and translating complex data into actionable insights. Collaborating with teams to improve business outcomes will also be essential.
Key Responsibilities:
• Analyze performance data across web, email, app, and social channels
• Develop dashboards using Google Looker for clear reporting
• Implement analytics tags in collaboration with development teams
• Provide optimization guidance based on digital tactics
• Communicate insights to inform ...