Job Description
Eastward Media is a digital agency and ad-tech company specializing in helping advertisers connect with Chinese consumer audiences globally. Operating as both a full-service agency and managed programmatic media supplier, it partners with brands and agencies across North America to achieve client success. The company emphasizes transparency, intelligent work, and performance as part of delivering measurable results. With offices in Vancouver and Toronto, Eastward Media operates as a brand under Glacier Media Group.
Duties & Responsibilities:
- Have a better understanding of the digital media landscape, develop media proposal based on qualitative and quantitative market research, and present to the client;
- Execute Chinese social media campaigns on WeChat & Weibo & Red, such as Simplified Chinese copywriting; social video creation; influencer campaigns; track social engagement metrics and demographic trends to help pinpoint content that drives account tr...