Job Description
Join Hershey Canada as an Associate Manager focusing on Reese’s brand in Mississauga with a hybrid work environment. Drive strategic brand initiatives and marketing efforts for one of Canada’s favorite chocolate brands.
You will lead the development of the Reese’s brand plan, execute robust marketing campaigns, and ensure effective collaboration with cross-functional teams. Your strategic mindset and leadership skills will help optimize brand performance, monitor competitive activity, and drive market execution.
Key Responsibilities:
• Lead the annual Reese’s brand planning process
• Execute best-in-class IMC marketing campaigns
• Align market activation plans with Sales teams
• Oversee commercialization of new product initiatives
• Manage and optimize marketing budget allocations
Requirements:
• Bachelor’s Degree is essential
• 2+ years of brand management experience
• Proven ability to work collabo...
You will lead the development of the Reese’s brand plan, execute robust marketing campaigns, and ensure effective collaboration with cross-functional teams. Your strategic mindset and leadership skills will help optimize brand performance, monitor competitive activity, and drive market execution.
Key Responsibilities:
• Lead the annual Reese’s brand planning process
• Execute best-in-class IMC marketing campaigns
• Align market activation plans with Sales teams
• Oversee commercialization of new product initiatives
• Manage and optimize marketing budget allocations
Requirements:
• Bachelor’s Degree is essential
• 2+ years of brand management experience
• Proven ability to work collabo...