Job Description
This is a key role of the newly established Asia Repertoire team, focusing marketing and promotion of SME’s frontline Taiwan/Hongkong artists/musictomainland Chinese audience.
The Frontline Marketing Manager is responsible for planning and executing marketing campaigns for TWN and HKG’s RO teams for their frontline artists and new releases in Mainland Chinese audience.
This role focuses on driving awareness, engagement, and revenue through innovative marketing strategies across digital, social, and traditional channels.
What you'll do:
Campaign Strategy & Planning
- Develop marketing strategies for new releases, ensuring alignment with artist positioning and business objectives.
- Create integrated campaigns across digital, social, and offline platforms.
Execution & Coordination
- Manage end-to-end campaign execution, including timelines, budgets, and deliverables.
- Coordinate with TWN ...