Sleeman Breweries

Marketing Manager for Trade Programs

📍 Location
laval, qc
⏰ Job Type
Full-time
📅 Posted
July 16, 2026
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Job Description

Join as a Trade Marketing Manager in Laval, Quebec, blending creativity with strategic execution. This role specializes in driving brand growth through effective trade marketing initiatives.

As the Trade Marketing Manager, you will develop BTL strategies that resonate with local markets while collaborating with sales teams. Your leadership will ensure alignment with national strategies while providing valuable insights on program performance. This includes managing budgets and optimizing promotional activities based on market metrics.

Key Responsibilities:
• Create and implement successful trade marketing initiatives
• Analyze data to monitor effectiveness and trends
• Foster collaboration with National Brand Managers and Sales teams
• Oversee regional trade marketing budget allocation
• Lead and coach junior managers for performance improvement

Requirements:
• 5+ years experience in consumer packaged goods mark...

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