Job Description
Role Overview:
We are looking for an experienced Eloqua Developer / Marketing Automation Specialist responsible for designing, developing, executing, and optimizing automated B2B marketing campaigns using Oracle Eloqua. The candidate will support demand generation, lead nurturing, CRM integration, and marketing operations by partnering with Marketing, Sales, CRM, and Data teams.
Key Responsibilities:
Eloqua Campaign Development & Management
- Design, build, test, deploy, and optimize automated marketing campaigns using Oracle Eloqua.
- Develop multi-step nurture workflows, triggered communications, and customer engagement journeys using Campaign Canvas and Program Canvas.
- Manage campaign execution lifecycle including configuration, testing, deployment, monitoring, and optimization.
Asset Development & Management