Paddle

Paddle Lifecycle Marketing Lead

📍 Location
toronto, on
⏰ Job Type
Full-time
📅 Posted
June 09, 2026
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Job Description

Lead lifecycle initiatives as Paddle’s Marketing Specialist and enhance seller conversion strategies. This remote position is ideal for those passionate about customer journey optimization.
As a key player at Paddle, you’ll shape the lifecycle marketing strategy and tailor seller experiences for improved engagement and conversion. Your role encompasses designing educational tracks that accelerate onboarding for sellers ready to go live. By working cross-functionally with Product, Risk, and Data teams, you will ensure that communications align dynamically with seller readiness, offering timely, relevant guidance.
Key Responsibilities:
• Drive the lifecycle strategy focusing on seller journeys
• Create and implement educational programs for sellers
• Work with teams to ensure real-time messaging updates
• Define requirements for impactful marketing strategies
• Facilitate data integration for advanced personalization
Requirements:
• Background in lifecycle mark...

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