Job Description
Overview
At BYD Chile , we are looking for a Paid Media Digital Specialist who is passionate about performance marketing and data-driven decision-making.
If you enjoy optimizing campaigns, scaling results, and working with a leading brand in electric mobility — we’d love to meet you!
Your Mission
You will be responsible for planning, executing, and optimizing our paid digital media strategy, maximizing lead generation, qualified traffic, and conversions aligned with business goals and brand positioning.
What You’ll Do
- Design, implement, and optimize campaigns across:
- Google Ads (Search, Performance Max, YouTube)
- Meta Ads (Facebook & Instagram)
- TikTok Ads
- Manage campaigns on a daily basis: budgets, bidding strategies, audiences, targeting, and creatives
- Monitor key KPIs:
- CPL, CPA, CTR, ROAS, conversion rate
- Create weekly and monthly reports with action...