Job Description
Drive innovative strategies as a Product Manager at Scotia iTRADE in Toronto. This role focuses on enhancing client acquisition, engagement, and retention through data-driven campaigns and programs.
As part of the Product Strategy team, the successful candidate will execute the entire lifecycle of marketing initiatives, working collaboratively with cross-functional teams. The role requires extensive knowledge of the financial services landscape along with strong project management skills. Your expertise in market research and analytics will help inform business outcomes and optimize future campaigns.
Key Responsibilities:
• Lead strategy and execution for acquisition and engagement programs.
• Analyze industry trends and client insights to enhance offerings.
• Develop business cases based on performance metrics.
• Collaborate with marketing and operations for campaign success.
• Monitor and improve performance based on analytics.
Requirements:
• Deep knowledg...
As part of the Product Strategy team, the successful candidate will execute the entire lifecycle of marketing initiatives, working collaboratively with cross-functional teams. The role requires extensive knowledge of the financial services landscape along with strong project management skills. Your expertise in market research and analytics will help inform business outcomes and optimize future campaigns.
Key Responsibilities:
• Lead strategy and execution for acquisition and engagement programs.
• Analyze industry trends and client insights to enhance offerings.
• Develop business cases based on performance metrics.
• Collaborate with marketing and operations for campaign success.
• Monitor and improve performance based on analytics.
Requirements:
• Deep knowledg...