Job Description
Role Overview
The Revenue Marketing Strategist owns the revenue strategy and narrative for a portfolio of clients.
This role is accountable for translating business goals into clear positioning, compelling messaging, and marketing systems that drive pipeline and revenue growth.
You are not responsible for producing marketing activity.
You are responsible for ensuring that every initiative contributes to measurable business outcomes.
You act as the strategic lead across the full customer lifecycle, from planning through performance validation, while continuously refining both strategy and messaging based on real-world results.
Core Responsibilities
1. Strategic Leadership (Direction and Outcomes)
- Define revenue-focused marketing strategies aligned with client growth targets
- Identify market opportunities based on ICP, buying behaviour, and competitive landscape
- Map full customer journeys a...