Job Description
SEM Manager
Google Ads/SEM Media Buyer
As the SEM manager you will be responsible for developing, executing, and optimizing complex, large-scale Google Ads campaigns to drive impactful results across our multi-brand accounts, with a focus on the North American market in the iGaming industry. This role requires a deep understanding of Google Ads platform functionalities, extensive experience in managing campaigns with multi-million budgets, and a proven track record of delivering exceptional performance within the iGaming space.
Key Responsibilities:
- Develop and execute data-driven search engine marketing (SEM) to drive business outcomes within the iGaming industry
- Develop, manage and optimize multi-million paid search campaigns (Search, Performance Max, Demand Generation)
- Collaborate cross-functionally with brands, creative, and data teams to ensure campaign alignment, platform best practices, reporting, and knowledg...