Job Description
Senior Analyst, Pricing & Promotions
Reporting to the Director, Pricing & Promotions, the Senior Analyst, Pricing & Promotions is responsible for providing advanced pricing and promotional analytics to support informed decision-making across Rexall’s Front Store business, driving optimized pricing strategies, promotional effectiveness, margin performance, and competitive positioning.
Principal Responsibilities
- Analyze regular retail pricing, competitive price gaps, and price indices to support pricing strategy decisions and maintain market competitiveness.
- Evaluate pricing actions using elasticity analysis, scenario modeling, and test-and-learn approaches to improve margin and profitability.
- Conduct pre- and post-promotional analysis to assess sales lift, margin impact, cannibalization, and halo effects.
- Assess promotional mechanics including depth, timing, duration, and funding mix to imp...