Job Description
The ideal candidate will be highly analytical, detail-oriented, and adept at leveraging data insights to drive successful campaigns. This role requires strong communication skills and the ability to collaborate effectively with cross-functional teams to deliver impactful results for our clients.
Key Responsibilities
- Manage all paid digital media buys including for social, programmatic, paid search, LinkedIn, TikTok and Amazon Ads among others.
- Support the Paid Digital team by providing data analysis and reporting insights
- Produce analytical reports that provide the client with insight on efficiency of campaigns
- Pull and analyze competitive information and research
- Research user data and audience metrics via research tools
- Analyze and work with team to optimize media mix across all channels based on performance data
- Monitor & analyze paid social/display data, via daily, weekly, monthly reports, or ...