Job Description
We're looking for a passionate and data-driven User Acquisition Manager to join our fast-growing mobile gaming company. In this role, you will be responsible for managing and optimizing marketing campaigns to drive profitable user growth for our portfolio of games. You will work closely with our UA, Creative, and Product teams to acquire high-quality users and achieve our ambitious business goals.
YOUR MISSION
- Manage and optimize user acquisition campaigns across multiple ad networks and platforms, focusing on profitability (ROAS) and key KPIs like CPI and CTR
- Collaborate with the creative team to develop, test, and refine ad creatives, providing data-driven feedback and clear briefs to maximize engagement and conversions
- Build and maintain strong relationships with external partners, including ad platforms, networks, and agencies, to diversify UA efforts
- Monitor game performance metrics, including retention and LTV, to ensu...